About Casefactor
CaseFactor CEO Rick Case is a sales-focused, authentic entrepreneur with experience driving revenue growth from zero to $100M ARR in less than 4 years. Lifetime product sales of over half a billion dollars through 20k+ retail doors worldwide.
Rick co-founded an iPod accessory startup (DLO) which achieved zero to $100M ARR in 4 years and a nine-figure exit to Global Fortune 500 Philips Electronics. His company, CaseFactor, specializes in developing products and executing go-to-market strategies at early stage businesses. CaseFactor rapidly accelerates revenue growth through retail, B2C and marketplace channels domestically and globally. Rick has a proven ability to build and motivate high performing teams through all stages of company life-cycle (early/startup, hyper-growth, pre and post-acquisition) and is experienced at working cross functionally to deliver best-in-class service to our clients, brands, and sales channel partners.
CaseFactor is a family business. Ann Case serves as the company’s COO and Sr. Business Development Director. Zachary Case serves as Director of Marketing. And every brand, customer and client is treated - and treats us - like family.
CaseFactor’s digital marketplace team does full-service Amazon setup and daily maintenance, building dozens of brands’ year-over-year earnings consistently.
Areas of Expertise
Channel Sales + Distribution
National accounts
Global distribution
Strategic channel management
Craft smart pricing, positioning, & promotions
B2B, B2C & Amazon
Go-to-market strategy
Strategic Planning
Vision to execution strategy development
Partnership, licensing, & distribution strategy
Business model refinement
Revenue stream optimization
Manufacturing & logistics
Early stage business capital
Napkin2shelf process
Roadmapping from ideation to commercialization
Lean startup validation & market-fit assessment
Understanding & utilizing intellectual property
Product design & development
Sourcing & production
Sales execution & scaling the business